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fastcompany:

What’s missing from this Starbucks store? The branding.

Often perceived to be unnecessary, when absent, branding makes its presence felt. 

— 7 months ago with 111 notes
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  12. andrewjonathan reblogged this from fastcompany and added:
    In relation to this
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    This seems interesting.
  14. hummingbrand reblogged this from fastcompany and added:
    Often perceived to be unnecessary, when absent, branding makes its presence felt.
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    Holy shit.
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